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The Most Valuable Brands in Latam

The Most Valuable Brands in Latam

By Abel Delgado@US Media Consulting on May 10, 2013 in Advertising

A new report from WPP reveals the top 50 brands in Latin America in terms of value.

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Ad Spend in Brazil to rise by 10% in 2013

Ad Spend in Brazil to rise by 10% in 2013

By Bruno Almeida@US Media Consulting on January 15, 2013 in Advertising, Brazil

A new forecast shows the country continuing its strong growth in both 2013 and 2014.

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Why Mobile Advertising is a Good Move in Latam

Why Mobile Advertising is a Good Move in Latam

By Javier Montanaro@US Media Consulting on June 20, 2012 in Advertising, Latin America, Marketing, Mobile

Google’s recent Our Mobile Planet Study shows that smartphone owners in Argentina, Brazil and Mexico are a highly receptive audience for mobile advertising.

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Brazil’s Best Sellers

Brazil’s Best Sellers

By Bruno Almeida@US Media Consulting on June 20, 2012 in Advertising, Brazil, Marketing

A review of a wide range of recent studies shows which products Brazilian consumers can’t resist.

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What Latin American Shoppers Want

What Latin American Shoppers Want

By Abel Delgado@US Media Consulting on June 20, 2012 in Advertising, Economy, Latin America, Marketing

Fresh intelligence shows what’s important to shoppers from Latin America and what it means for marketers, advertisers and media professionals.

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5 Ways to Reach Colombian Internet Users

5 Ways to Reach Colombian Internet Users

By Juan Carlos Ruiz@US Media Consulting on May 22, 2012 in Advertising, Colombia, Mobile, Online, Social Media

New research from comScore and other sources offers marketers, advertisers and media professionals some ideas for reaching this rapidly growing audience.

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