A recent report from IAB Brasil brings together data from a wide range of sources to help marketers and advertisers understand the average Internet user in Brazil.
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7 Key Statistics about Brazilian Consumers
We reviewed a number of studies of Brazilian consumers to extract the most important points for media, marketing and advertising professionals.
6 Reasons Why Internet Advertising is the Best Way to Reach Brazilians
Results from Brasil Conectado 2, a study from IAB Brasil and comScore.
The Most Valuable Brands in Latam
A new report from WPP reveals the top 50 brands in Latin America in terms of value.
Why Brazilians Buy
Results from a number of recent studies indicate what drives the purchase decisions of Brazilian consumers
Ad Spend in Brazil to rise by 10% in 2013
A new forecast shows the country continuing its strong growth in both 2013 and 2014.
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