Tag Archives | marcos maranhao media consulting
Rebranding with Balance

Rebranding with Balance

How we used a TV campaign to help a client jump-start a rebrand while retaining their core audience.

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Why Mobile Ad Sales Are Set to Spike in Latam

Why Mobile Ad Sales Are Set to Spike in Latam

3 reasons for the coming surge in selling by cellphone all over the region, from Argentina to Venezuela.

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Online Ad Spend Skyrockets All Over Latam

Online Ad Spend Skyrockets All Over Latam

The factors behind the Internet ad spending spree in Latin America.

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New study: Women are Key to Reaching Brazil’s Class C

New study: Women are Key to Reaching Brazil’s Class C

What this audience of decision makers wants to spend their money on—now and in the future.

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Social Media Successes in Latam

Social Media Successes in Latam

Three cases that offer insights into what works.

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Franchising Explodes in Latam

Franchising Explodes in Latam

Calvin Klein, Swarovski and Inditex are among the franchise brands that are greatly expanding all over Latin America.

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