Results from a number of recent studies indicate what drives the purchase decisions of Brazilian consumers
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U.S. Hispanics Are Digitally Dynamic Regardless of Language
A new study shows that Spanish-dominant Hispanics are just as savvy Internet users as bilinguals or English-dominant Hispanics.
Brazil’s Ad Market Grew by 8.5% in 2011
A breakdown of which media commanded the most spend and which are growing fastest.
The Impact of OOH in Colombia
Results from a recent study show how people respond to out-of-home ads.
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