Tag Archives | Latin media buying blog
Why Brazilians Buy

Why Brazilians Buy

Results from a number of recent studies indicate what drives the purchase decisions of Brazilian consumers

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3 Reasons Why E-Mail Marketing May Be the Best Way to Reach Brazilians

3 Reasons Why E-Mail Marketing May Be the Best Way to Reach Brazilians

Studies that suggest that this tactic delivers powerful results.

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Latin America’s Media Landscape 2015-2017

Latin America’s Media Landscape 2015-2017

A glimpse into the near future based on current trends.

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Why Online Ads Perform Well in Latin America

Why Online Ads Perform Well in Latin America

A new study from Nielsen explains the reasons behind the strong response.

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The Latest on Mexico’s Internet Audience

The Latest on Mexico’s Internet Audience

Nearly 60% of Mexican Internet users go online with their smartphones. These are other relevant revelations are included in a new study by Mexico’s top online research organization, AMIPCI.

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What Latin American Shoppers Want

What Latin American Shoppers Want

Fresh intelligence shows what’s important to shoppers from Latin America and what it means for marketers, advertisers and media professionals.

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E-commerce in Mexico Will Grow by 25% in 2012

E-commerce in Mexico Will Grow by 25% in 2012

New payment methods are driving impressive growth.

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Pay TV Keeps Surging in Brazil

Pay TV Keeps Surging in Brazil

The latest figures for the industry and a possible reason for its recent success.

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