Tag Archives | Abel Delgado media consulting
Millions of Brazilians Use the Internet to Plan Travel

Millions of Brazilians Use the Internet to Plan Travel

By Bruno Almeida@US Media Consulting on September 13, 2012 in Brazil, Internet, Marketing

A study from comScore shows that 16.5 million Brazilians visited travel sites in July 2012, a new record.

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What Latin American Shoppers Want

What Latin American Shoppers Want

By Abel Delgado@US Media Consulting on June 20, 2012 in Advertising, Economy, Latin America, Marketing

Fresh intelligence shows what’s important to shoppers from Latin America and what it means for marketers, advertisers and media professionals.

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5 Ways to Reach Colombian Internet Users

5 Ways to Reach Colombian Internet Users

By Juan Carlos Ruiz@US Media Consulting on May 22, 2012 in Advertising, Colombia, Mobile, Online, Social Media

New research from comScore and other sources offers marketers, advertisers and media professionals some ideas for reaching this rapidly growing audience.

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Brazil’s Online Ad Spend to Grow by 40% in 2012

Brazil’s Online Ad Spend to Grow by 40% in 2012

By Tatiana Koike@US Media Consulting on May 21, 2012 in Advertising, Brazil, Online

An IAB Brazil report details the impressive growth of Internet advertising as Brazil becomes the world’s #7 Internet market.

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Using Content to Think Outside the Banner

Using Content to Think Outside the Banner

By Kate Canel@US Media Consulting on August 9, 2011 in Advertising, Brazil, Online

Here’s why content can be king when it comes to online campaigns.

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