Cross-Media Consumption Takes off in Latam

Cross-Media Consumption Takes off in Latam

Recent data compiled by TGI Latina shows a significant shift in the simultaneous consumption of offline and online media in Latam’s major markets.


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3 Keys to a Successful Online Ad Campaign in Brazil

3 Keys to a Successful Online Ad Campaign in Brazil

New data compiled by IAB Brasil shows some interesting usage habits among Brazilian Internet users that brands and agencies can take advantage of.


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20 Key Facts for Understanding Brazil’s Internet Users in 2013

20 Key Facts for Understanding Brazil’s Internet Users in 2013

New research allows professionals in media and marketing to see how Brazilians feel about online advertising, what they search for online, how they access the Internet and more.


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7 of the Latest Trends among Brazilian Consumers

7 of the Latest Trends among Brazilian Consumers

After reviewing dozens of new studies, we have identified some of the important patterns among Brazilian shoppers to help brands reach them more effectively.


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60 Key Facts about South America’s Internet Market

60 Key Facts about South America’s Internet Market

We break down the significant results of studies from various sources to highlight the essentials that brands and media agencies need to know about the online markets of Argentina, Colombia, Peru, Chile, Uruguay y Venezuela.


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Nearly 80 Percent of Latin Americans Shop Online

Nearly 80 Percent of Latin Americans Shop Online

New research shows a powerful growth for e-commerce in Latin America.


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US Media Consulting Allies with Yahoo in Colombia

US Media Consulting Allies with Yahoo in Colombia

A look at the new agreement under which US Media Consulting will be selling Yahoo’s impressive digital inventory in Colombia.


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MediaDesk Debuts RTB Developed in Latam, for Latam

MediaDesk Debuts RTB Developed in Latam, for Latam

3 key advantages this RTB system will deliver to media agencies looking to reach Latin America’s 300 million Internet users


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