Latin America’s Internet Audience Reaches 300 Million

Latin America’s Internet Audience Reaches 300 Million

Fresh data from eMarketer reveals impressive growth by the end of 2013 and a significant spike in Internet users by 2017.


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5 Trends that Are Changing the Brazilian Consumer Market

5 Trends that Are Changing the Brazilian Consumer Market

Major studies from Ipsos, Nielsen and other firms offer marketers and advertisers ideas for maximizing the effectiveness of their future campaigns.


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The Latest on Media Consumption in Brazil

The Latest on Media Consumption in Brazil

To help marketers, media professionals and advertisers understand better how to allocate their budgets, we look at how often Brazilians interact with major forms of media.


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Mexico Beats Brazil in the Top 50 Most Valuable Latam Brands Ranking

Mexico Beats Brazil in the Top 50 Most Valuable Latam Brands Ranking

A breakdown of the brands with the most worth in the region and the product categories that are growing the fastest.


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4 New Social Media Trends Sweeping Latin America

4 New Social Media Trends Sweeping Latin America

What studies reveal about how Latin Americans use social media, how they access them and what kind of offline activities they combine with them.


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4 Things You Need to Know about Social Media Users in Brazil

4 Things You Need to Know about Social Media Users in Brazil

A recent survey from elife offers a number of findings that could be helpful to professionals in media, marketing and advertising.


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4 Keys to Reaching Internet Users in Mexico

4 Keys to Reaching Internet Users in Mexico

The latest market intelligence offers some effective, actionable practices for professionals in marketing, advertising and media.


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5 New Mobile Trends among Hispanics

5 New Mobile Trends among Hispanics

Fresh data from Pew and other sources show the impressive growth of the Hispanic mobile market, their high responsiveness to mobile ads and buying habits.


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Looking Forward to the Festival of Media Latam

Looking Forward to the Festival of Media Latam

A preview of the Latin American media industries’ premier event, set for September 25-27, 2013 in Miami.


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