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5 New Mobile Trends among Hispanics

5 New Mobile Trends among Hispanics

Fresh data from Pew and other sources show the impressive growth of the Hispanic mobile market, their high responsiveness to mobile ads and buying habits.

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US Media Consulting Launches New Web Site

US Media Consulting Launches New Web Site

The latest on our new company Web site and the resources for media, marketing and advertising professionals.

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6 Spanish Translation Tips for Stickier Sites

6 Spanish Translation Tips for Stickier Sites

Hispanics often prefer English-language websites because the ones in Spanish are poor quality. Here’s how to ensure superb site translations.

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Celia Cruz and the Art of Rebranding

Celia Cruz and the Art of Rebranding

More than talent, it was rebranding that helped the Queen of Salsa reach the throne.

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