Archive | Media RSS feed for this section
A Quick Roundup of the Latest Latam Online News

A Quick Roundup of the Latest Latam Online News





One skim will get you up-to-date on what’s happening with the Latin American online world.

Read full story Comments { 0 }
5 Myths about Internet Use in Brazil

5 Myths about Internet Use in Brazil





After reviewing new research from IBOPE and We Are Social, we found some facts that suggest that conventional wisdom about Internet users in Brazil that could be wrong in certain areas.

Read full story Comments { 0 }
The Data Every Latin American Digital Marketer Needs

The Data Every Latin American Digital Marketer Needs





A quick snapshot of the Latin American online landscape that features the key facts and figures for running digital advertising campaigns in the region.

Read full story Comments { 0 }
5 Major Myths about Programmatic Buying in Latin America

5 Major Myths about Programmatic Buying in Latin America





We quickly separate fact from fiction to help brands and agencies understand how programmatic works in Latam.

Read full story Comments { 0 }
Digital to Dominate Surging Ad Spend in Latin America

Digital to Dominate Surging Ad Spend in Latin America





Latin America is set to lead most of the world in ad spend growth over the next few years—and both mobile and desktop ads will drive this. We explain more here.

Read full story Comments { 0 }
The Future of Media Buying in Latin America

The Future of Media Buying in Latin America





A look at some recent tech developments that could impact online ad buying in Latin America in the near future.

Read full story Comments { 0 }
4 Keys for Mobile Media Buying in Latin America

4 Keys for Mobile Media Buying in Latin America





Mistakes to avoid and important factors for getting the most out of mobile marketing in Latam.

Read full story Comments { 0 }
10 Media Must-Knows for Planners Targeting Brazil

10 Media Must-Knows for Planners Targeting Brazil





The latest data on Brazilian media consumption: TV, radio, Internet, print and more, as well as behavioral insights to optimize campaigns.

Read full story Comments { 0 }
Latam Digital Media Trends for 2015: An Interview with Fernando Monedero of MEC

Latam Digital Media Trends for 2015: An Interview with Fernando Monedero of MEC





MEC’s Regional Director shares his insights about where the Latam digital media market is heading in 2015.

Read full story Comments { 0 }
The Latest on Latin American Media and Marketing

The Latest on Latin American Media and Marketing





With a quick scroll, get updated on what’s happening with Latam advertising and consumer tendencies.

Read full story Comments { 0 }