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Pay TV Keeps Growing Strongly in Latin America

Pay TV Keeps Growing Strongly in Latin America

A quick look at the growth of pay TV in Latin America and in specific markets.

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The Strongest E-Commerce Markets in Latin America

The Strongest E-Commerce Markets in Latin America

We run down the latest figures that point to the hottest e-commerce markets in Latam and the top products that Latin Americans buy online.

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Ad Spend to Skyrocket in Latin America in 2014

Ad Spend to Skyrocket in Latin America in 2014

A look at the positive 2014 projections and the strong growth we saw in specific Latam markets during 2014.

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5 Marketing Mistakes You Won’t Believe People Make

5 Marketing Mistakes You Won’t Believe People Make

As surprising as it may seem, these mistakes keep happening. Here they are and how to avoid them.

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The Top Marketing Trends that Will Dominate 2014 in Latin America

The Top Marketing Trends that Will Dominate 2014 in Latin America

Based on what we are seeing in the marketplace, we identify the new tactics and approaches that will gain prominence this year.

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The Latam Companies that Are the Strongest with Social Media

The Latam Companies that Are the Strongest with Social Media

A new ranking from Socialbakers highlights the companies in Latin America that interact the best with their clients on social media.

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6 Crucial Stats for Running Mobile Ad Campaigns in Latin America

6 Crucial Stats for Running Mobile Ad Campaigns in Latin America

Find out key characteristics of mobile Internet users in Latin America so you can better target your next campaign.

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An Overview of Latin America’s Mobile Market for 2014

An Overview of Latin America’s Mobile Market for 2014

A recap of the major data points that can influence campaigns throughout 2014.

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Making Display Perform via RTB

Making Display Perform via RTB

The conventional wisdom is that display ads are for branding, SEM is for performance. But with the advent of RTB platforms, display can lead to performance. Here’s how.

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