Archive | Brazil RSS feed for this section
Latam Digital Media Trends for 2015: An Interview with Fernando Monedero of MEC

Latam Digital Media Trends for 2015: An Interview with Fernando Monedero of MEC

MEC’s Regional Director shares his insights about where the Latam digital media market is heading in 2015.

Read full story Comments { 0 }
Video Streaming Gains Ground in Brazil

Video Streaming Gains Ground in Brazil

New data from Ericsson indicates that more Brazilians are moving away from traditional TV and towards new media for watching video content.

Read full story Comments { 0 }
8 Key Stats about the Brazilian Mobile Market

8 Key Stats about the Brazilian Mobile Market

A quick look at essential numbers that can be useful when planning a mobile ad campaign for Brazil.

Read full story Comments { 0 }
4 Key Changes in Latin America’s Mobile Market

4 Key Changes in Latin America’s Mobile Market

We break down changes in the audience, their usage of apps and mobile commerce and other trends.

Read full story Comments { 0 }
The 5 Most Popular TV Commercials among Brazilian Internet Users

The 5 Most Popular TV Commercials among Brazilian Internet Users

A new tool from IBOPE reveals which TV commercials in Brazil resonate the most with Internet users.

Read full story Comments { 0 }
Reaching Millennials with Media in Latin America

Reaching Millennials with Media in Latin America

Using recent studies, we offer agencies and advertisers some ideas for reaching Latin American Millennials with media campaigns.

Read full story Comments { 0 }
The Hottest Pay TV Markets in Latin America

The Hottest Pay TV Markets in Latin America

A look at fresh numbers from Business Bureau.

Read full story Comments { 0 }
Using Behavior to Reach Latin American Internet Users

Using Behavior to Reach Latin American Internet Users

The Digilats study from JWT offers some interesting behavioral data that online marketers and agencies may find useful.

Read full story Comments { 0 }
14 Latam Social Media Keys for Agencies and Advertisers

14 Latam Social Media Keys for Agencies and Advertisers

Changes in behavior and preferences that could affect future campaigns.

Read full story Comments { 0 }