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The Hottest E-Commerce Products in Latin America

The Hottest E-Commerce Products in Latin America

Travel products, appliances and clothes top the list in several countries around the region.

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A Quick Roundup of the Latest Latam Online News

A Quick Roundup of the Latest Latam Online News

One skim will get you up-to-date on what’s happening with the Latin American online world.

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What Latin American Luxury Travelers Want

What Latin American Luxury Travelers Want

Results from a new study offer insights into favored destinations and preferences among Latin American travelers that could help shape campaigns.

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5 Myths about Internet Use in Brazil

5 Myths about Internet Use in Brazil

After reviewing new research from IBOPE and We Are Social, we found some facts that suggest that conventional wisdom about Internet users in Brazil that could be wrong in certain areas.

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Latin America Leads the World in Smartphone Growth

Latin America Leads the World in Smartphone Growth

Sales figures reported by GfK offer additional numbers that suggest mobile increasingly powerful role in Latin America.

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How to Increase Online Sales in Brazil

How to Increase Online Sales in Brazil

A January 2015 study offers marketers and media agencies some guidance on converting more Brazilian e-shoppers.

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The Data Every Latin American Digital Marketer Needs

The Data Every Latin American Digital Marketer Needs

A quick snapshot of the Latin American online landscape that features the key facts and figures for running digital advertising campaigns in the region.

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Digital Music Cranks Up in Latin America

Digital Music Cranks Up in Latin America

Figures from the International Federation of the Phonographic Industry and other sources point to Latin Americans consuming more and more digital music, whether through downloads or streaming.

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The Hottest Products Among Christmas Shoppers in Latin America

The Hottest Products Among Christmas Shoppers in Latin America

Well in advance of Q4 2015, a new survey of Latin American Christmas shoppers offers some solid direction for brands and agencies.

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Driving More ROI from Online Campaigns in Brazil

Driving More ROI from Online Campaigns in Brazil

While targets change with every campaign, having as much of a detailed handle as possible on Brazilian Internet users can help digital planners start optimizing even before they launch. With that in mind, we reviewed fresh data on Brazilian internautas to pick out details about behavior and habits that may help improve results with online […]

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