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Using Behavior to Reach Latin American Internet Users

Using Behavior to Reach Latin American Internet Users

The Digilats study from JWT offers some interesting behavioral data that online marketers and agencies may find useful.

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14 Latam Social Media Keys for Agencies and Advertisers

14 Latam Social Media Keys for Agencies and Advertisers

Changes in behavior and preferences that could affect future campaigns.

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The 5 Top Trends in Brazilian Media

The 5 Top Trends in Brazilian Media

Using recent market intelligence, PriceWaterhouseCoopers offers projections about Brazilian media for the next few years.

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6 of the Latest Social Media Trends in Brazil

6 of the Latest Social Media Trends in Brazil

New studies offer advertisers and agencies a better understanding of how to reach Brazilians via social media.

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What Brazilians are Buying in 2014

What Brazilians are Buying in 2014

We reviewed the most recent sales figures to identify the biggest sellers in Brazil.

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7 Key Insights into Brazilian Marketers

7 Key Insights into Brazilian Marketers

A survey of hundreds of marketers in Brazil offers surprising insights into their goals and areas of investment.

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WSJ. Magazine Expands in Latam to Reach Growing Luxury Market

WSJ. Magazine Expands in Latam to Reach Growing Luxury Market

The WSJ. luxury magazine brand will be expanding to Brazil and Latin America in fall 2014, a strong fit considering the growth of the affluent market in the region.

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US Media Consulting Releases 2014 Latin American Media Market Report

US Media Consulting Releases 2014 Latin American Media Market Report

US Media Consulting offers a new report on Latin America’s media landscape to help agencies and marketers better reach the region’s consumers.

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The Top Advertisers in Latin America

The Top Advertisers in Latin America

Using data from IBOPE, we detail the firms that invest the most in advertising in 12 Latam markets.

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Infographic: The 2014 Mobile Market in Brazil

Infographic: The 2014 Mobile Market in Brazil

We compiled some key statistics to help marketers gain a rapid understanding of Brazil’s mobile market.

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