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Pay TV Keeps Growing Strongly in Latin America

Pay TV Keeps Growing Strongly in Latin America

A quick look at the growth of pay TV in Latin America and in specific markets.

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The Strongest E-Commerce Markets in Latin America

The Strongest E-Commerce Markets in Latin America

We run down the latest figures that point to the hottest e-commerce markets in Latam and the top products that Latin Americans buy online.

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Argentina Leads the World in Social Media and Mobile Internet Use

Argentina Leads the World in Social Media and Mobile Internet Use

The We Are Social Report indicates that Argentine Internet users lead the world in using both social media and the mobile Internet.

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Top Media Choices for Online Advertising in South America

Top Media Choices for Online Advertising in South America

A look at the top online advertisers and media for Argentina, Chile, Colombia and Peru.

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6 Mega-Trends Among Latin American Consumers in 2014

6 Mega-Trends Among Latin American Consumers in 2014

A look at shifts among Latin Americans that will influence marketing strategies this year and beyond.

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Cross-Media Consumption Takes off in Latam

Cross-Media Consumption Takes off in Latam

Recent data compiled by TGI Latina shows a significant shift in the simultaneous consumption of offline and online media in Latam’s major markets.

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60 Key Facts about South America’s Internet Market

60 Key Facts about South America’s Internet Market

We break down the significant results of studies from various sources to highlight the essentials that brands and media agencies need to know about the online markets of Argentina, Colombia, Peru, Chile, Uruguay y Venezuela.

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The Secret of the Success of Advertising in Latin America

The Secret of the Success of Advertising in Latin America

A new study from Nielsen reveals why advertising produces such strong results in the region.

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7 Common Media Buying Mistakes in Latin America

7 Common Media Buying Mistakes in Latin America

We identify frequent pitfalls for brands when launching media campaigns in Latam and how to best avoid them.

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