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Where Ad Investment in Latin America Should Go in 2015

Where Ad Investment in Latin America Should Go in 2015

The numbers clearly show which areas of the Latin American market need more budget from brands.

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Measuring Brand Influence via Facebook in Latin America

Measuring Brand Influence via Facebook in Latin America

Research now points to how Facebook can influence purchase decisions of consumers in Latin America.

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The Top 8 Growth Markets in Brazil for 2015

The Top 8 Growth Markets in Brazil for 2015

Even if Brazil’s overall growth seems to have slowed down, certain areas are spiking impressively.

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Latam Digital Media Trends for 2015: An Interview with Fernando Monedero of MEC

Latam Digital Media Trends for 2015: An Interview with Fernando Monedero of MEC

MEC’s Regional Director shares his insights about where the Latam digital media market is heading in 2015.

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The Latest on Latin American Media and Marketing

The Latest on Latin American Media and Marketing

With a quick scroll, get updated on what’s happening with Latam advertising and consumer tendencies.

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The Top 10 Tech Trends among Brazilians in 2014

The Top 10 Tech Trends among Brazilians in 2014

We reviewed dozens of studies to see which technology trends are the hottest in Brazil and what they may mean for agencies and advertisers.

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Analysis of the Top 2014 Marketing Trends in Latin America

Analysis of the Top 2014 Marketing Trends in Latin America

We review our predictions from earlier in the year to see if we were right—or wrong.

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The Latest on the Emerging Internet Markets in Latin America

The Latest on the Emerging Internet Markets in Latin America

Fresh data on Internet habits and user perceptions for Central America, Peru, Chile, Puerto Rico and other markets.

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3 Changes That Will Spike Response to Your Ads

3 Changes That Will Spike Response to Your Ads

Several new studies of consumers offer insights into how to make advertising reach them more effectively.

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