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The Top 10 Tech Trends among Brazilians in 2014

The Top 10 Tech Trends among Brazilians in 2014

We reviewed dozens of studies to see which technology trends are the hottest in Brazil and what they may mean for agencies and advertisers.

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Analysis of the Top 2014 Marketing Trends in Latin America

Analysis of the Top 2014 Marketing Trends in Latin America

We review our predictions from earlier in the year to see if we were right—or wrong.

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The Latest on the Emerging Internet Markets in Latin America

The Latest on the Emerging Internet Markets in Latin America

Fresh data on Internet habits and user perceptions for Central America, Peru, Chile, Puerto Rico and other markets.

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3 Changes That Will Spike Response to Your Ads

3 Changes That Will Spike Response to Your Ads

Several new studies of consumers offer insights into how to make advertising reach them more effectively.

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4 Fixes to Drive More Sales from Social Media

4 Fixes to Drive More Sales from Social Media

A study from AOL Platforms shows where social media content ranks in the purchase path and how it leads to sales.

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Reaching Millennials with Media in Latin America

Reaching Millennials with Media in Latin America

Using recent studies, we offer agencies and advertisers some ideas for reaching Latin American Millennials with media campaigns.

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The Most Valuable Brands in Latin America

The Most Valuable Brands in Latin America

We share the results of a ranking from Interbrand—an international brand consulting firm—that evaluates the major retail brands in Latam.

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WSJ. Magazine Expands in Latam to Reach Growing Luxury Market

WSJ. Magazine Expands in Latam to Reach Growing Luxury Market

The WSJ. luxury magazine brand will be expanding to Brazil and Latin America in fall 2014, a strong fit considering the growth of the affluent market in the region.

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MediaDesk Launches Programmatic Buying by Audience for Latin America

MediaDesk Launches Programmatic Buying by Audience for Latin America

A new feature from MediaDesk—the premier platform for programmatic buying in Latin America—will make programmatic buying by audience widely available to brands who wish to refine their targeting with online display ad campaigns.

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The Latest on Media Consumption in Colombia

The Latest on Media Consumption in Colombia

Fresh data about Colombian media consumption that could be helpful for agencies and advertisers.

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